final project milestone three evaluation liquidity financial ratios strengths and weaknesses

Instructions

In Milestone Two, you evaluated the recent cash flow and other working capital cash flow management practices of the two firms for your final project. For this last milestone, you will now evaluate the liquidity and financial ratios of both companies; using the financial ratio calculations you make, you will identify the strengths and weakness of each firm.

To complete this assignment, review the Rubric document.

The following critical elements must be addressed:

III. Evaluation of the Firms

C. Evaluate both companies’ liquidity. Cite specific examples and figures that support your evaluation.

D. Calculate both companies’ financial ratios:

1. Activity ratios, including inventory turnover ratios

2. Debt ratios (financial leverage)

3. Profitability and market ratios

E. Using the financial ratio calculations above, identify strengths and weaknesses for each firm, citing specific examples and figures to support your response.

Critical Elements

Proficient (100%)

Evaluation of the Firms: Liquidity

Evaluates both companies’ liquidity, citing specific examples and figures to support the evaluation

Evaluation of the Firms: Financial Ratios: Activity

Accurately calculates the activity ratios for both companies, including inventory turnover ratios

Evaluation of the Firms: Financial Ratios: Debt Ratio

Accurately calculates the debt ratio for both companies

Evaluation of the Firms: Financial Ratios: Profitability

Accurately calculates the profitability and market ratios for both companies

Evaluation of the Firms: Strengths and Weaknesses

Identifies strengths and weaknesses for each firm based on the financial ratio calculations, citing specific examples and figures to support response

I also uploaded my milestone one as reference for you. The company I choose is General Motors and Ford Motors.

Besides that, please focus on the critical elements and do not make plagiarism. I will use the turnitin to check it. The word should be in 4-5 pages in APA style.

Thanks a lot.